sagi arad studio.
digital design, branding &
illustrations SPECIALIST.


Ahoi | An educational alphabet iPad app for kids

Ahoi is an educational iPad app I designed for children and adults alike. The app takes its users through 3 simple states of learning the Hebrew alphabet. The first step introduces the shape and sound of the letter, the second teaches different pronunciations and the third and final step focuses on writing it right. My main focus was freshening up the alphabet learning techniques and bringing them into the digital world in a non-intimidating and friendly manner. Through close work with professionals in the field (primary school teachers, learning disability specialists and psychologists) I managed to strip away the intimidating part of learning Hebrew and incorporated a game-like feel.

Graduation Project at Bezalel Academy of Arts and Design:
UX UI Design / Brand Identity / Develop  Concept Design / Illustration

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Tel-Aviv, Israel